Case study

Content with a [Cause]

We don’t just create videos – we craft calls to action. For Hare Krishna Charities, our films carried the voice of seva, inspiring thousands to support free meal programs across Hyderabad.

Goals

To create a content-led fundraising campaign that moved beyond numbers. We produced short films and social assets that told real stories — of hunger, hope, and the healing power of prasadam. The goal wasn’t just visibility, but empathy. Not just donations, but a deeper connection to the cause.

Outcome

The content struck a chord. Our campaign helped Hare Krishna Charities raise over ₹3.5 lakhs — through videos that didn’t just explain the programs, but touched hearts. The films became messengers of change, fueling action, sharing, and community participation. A reminder that when storytelling is rooted in service, it becomes unstoppable.

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₹1.2 Cr+

Raised through heartfelt storytelling

11.6x

Return on ad spend — purpose met performance

25%

Growth in organic engagement

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